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Also, find out where your competitors are listed. If this all sounds too time-consuming, then there are tools, both paid and free, that can help you find new citation opportunities. The tools we recommend and use ourselves include BrightLocal which does a paid citation burst that takes a few minutes to set up and then sends out directory requests on your behalf. special-deleivery.tk Modern consumers are increasingly savvy, selective and cynical about their purchasing decisions. More than half of customers (55%) now trust companies less than they used to, according to research by HubSpot. Granted, at face value that’s a pretty depressing statistic